Facebook ads and message testing

Stop paying to find out your ads missed the mark.

If you’re spending $2K+ a month on ads and can’t say what’s actually driving sales, this is for you. For about $35 in ad spend, the Market Pain Test shows you what your buyers care about before you scale another dollar.

Get My Market Pain Test

For businesses already spending $2K+ a month on ads. You cover about $35 in test ad spend. My time is free.

Certified Conversion Expert · Mint CRO PRO

Examples of plain colour-block Facebook ad tests from a Market Pain Test
Real colour-block tests from past Market Pain Tests.

You’ve spent the money. You’ve hired the agency. And you still don’t know what’s working.

Maybe it looked great on the first call. They sounded sharp. They had a plan.

Then the bills came. The leads didn’t. Or they did, but they were the wrong people. Tire kickers. Price shoppers. People who were never going to buy.

So you asked what’s working. You got a report full of charts. Clicks. Reach. Impressions. Nothing that tied back to sales.

Here’s the hard truth. Many ads miss before they ever launch. They lead with the wrong problem. They talk about what the business wants to say, not what the buyer is losing sleep over.

And nobody tests it. They guess, launch, and hope.

Find My Winning Message

Real examples

Real work, shown with permission.

Real Market Pain Test report

A real Market Pain Test report for a regenerative health clinic, client name withheld, showing the message that won.
A regenerative health clinic found the one message their customers cared about most.

The ad tests

Discover How Top Athletes Restore Knee Mobility Without Surgery or Endless Rehab

Link CTR
10.69%
Cost per link click
$0.11CAD

Top performer · Headline test R1 01.12

  • Pain test 01.06

    Pain round winner · 10.76%

  • Pain test R3 01.06

    8.81% · $0.17

  • Headline test R1 01.03

    9.94% · $0.13

  • Headline test R1 01.18

    Most clicks · 9.74%

This is the message that won. The other ads are blurred to keep the client private.Real campaign results. Individual results vary.

The Market Pain Test

The Market Pain Test flips that.

Before you scale a single campaign, I run real ads to find out which problem your buyers care about most. Not opinions. Not a hunch. Real people, clicking on real messages.

You’ll see which message wins, and why. Then every ad, page and offer you build after that starts from proof.

It costs you about $35 in ad spend. My time is free. And it might be the first marketing data you’ve ever fully trusted.

What you’ll get

  • Which problem your buyers care about most

  • The exact words that got clicks

  • What to fix first in your ads

How it works

  1. Tell me about your business, your ad spend and your buyer.

  2. I run your pain test.

  3. You get a short video report on which pain won.

  4. We hop on a call to go over it.

Show Me What My Buyers Want

Small print: There’s no obligation. A test shows what people clicked on; it doesn’t promise sales.

What you’ll learn

What you’ll know that you don’t know today.

  • Why many ads miss before they ever go live
  • The one question your last agency never tested
  • How to tell the difference between a bad ad and a bad message
  • Why “more leads” is often the wrong goal
  • What your buyers respond to, in their own words
  • How to scale spend with more confidence

Stop guessing. Start with proof.

Start My Market Pain Test

You can keep boosting posts and hoping. Or you can find out what your customers actually respond to.

(343) 307-7131

Services

Start with the test. Go further only if it helps.

paid next step

Message Foundations Program

For people who’ve done the test and want to keep going with confidence. You keep building on what your customers told you, so more of your ad money goes behind what they care about. The full process gets explained on the call. Ad spend is paid in your own account.

Get My Market Pain Test Learn more about the Message Foundations Program

FAQ

Straight answers to fair questions.

Get My Market Pain Test
Who runs the test, and where do you work?

I do, personally. I’m Sarah, a Certified Conversion Expert · Mint CRO PRO, and I take clients anywhere in Canada and the US.

What does it cost?

My time is free. The test itself needs about $35 in ad spend, which Facebook charges to the card on your own ad account. I’ll tell you the amount up front, and nothing runs until you say yes.

Why does it run in my account?

So you own the ads, the data and the results, and you can see exactly what was spent.

What happens after the test?

I talk you through what the test showed. If you want to keep going, there’s a paid next step, and I’ll explain it on the call. No pressure either way.

Do you do websites?

No. I focus on helping you find out what your customers care about, with small Facebook ads in your own ad account.

How long until I see results?

I can’t promise results by a set date, and nobody honest can. What the test gives you is clarity about what your customers care about.

Get My Market Pain Test